SOFT SAVING ISN’T LAZY—IT’S GEN Z SMART

Soft Saving Isn’t Lazy—It’s Gen Z Smart

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, economic success adhered to an acquainted pattern: gain steadily, conserve strongly, purchase a home, and plan for retirement. Yet Gen Z is coming close to cash with a fresh perspective. Rather than concentrating only on lasting build-up, this generation is focusing on equilibrium,

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